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The MumBOSS Podcast
The MumBoss Podcast is recorded for women who feel brave enough to do life differently. If your background is working in the professional sector, but you are no longer up for subscribing to the hustle culture of building somebody else's empire whilst you work yourself into the ground... then welcome!
Here we are a community of lifestyle first, ambitious & entrepreneurial women who are taking our experience & skillset & setting up businesses that are wrapped around our precious lives - where we get to build flexible & freedom filled, heart led business that light us up and we get to dictate when & how we show up inside them.
We value family, freedom, REST, success & collaboration and together we work on a Positive Psychology mindset with the Business Strategies to truly HAVE IT ALL.
This podcast is sponsored by The MumBOSS Network, a thriving online learning community for women who want to build, grow and scale their businesses via a range of expert masterclasses, online events, online co-working & aligned audience building in a collaborative and supportive environment.
Join the Waitlist today on www.themumboss.com
Listen if you want to feel inspired, motivated and activated to build and grow your business and create your own ideal life by design.
The MumBOSS Podcast
057 - Leveraged Content Part 4: Course or Membership First?
Message me & tell me your story!
Here's a question that keeps so many of us stuck: Should I create a course or build a membership first?
In this episode, I'm breaking down the answer - and it might surprise you.
This is Part 4 in our leveraged content creation series, and today we're getting tactical about:
The Two Models:
- Front door membership vs back door membership - what's the difference and which one fits YOUR business vision?
The Mindset Shift:
- Why building a course-based business requires a completely different approach than building a membership
- Course model = acquisition focus (constantly bringing in new clients)
- Membership model = retention focus (keeping and nurturing your current community)
Understanding this fundamental difference will save you months of frustration and misaligned effort.
If you've been torn between these two paths, this episode will give you clarity on which model suits your strengths, your lifestyle, and your business goals.
P.S. Already listened? I'd love to know - are you team course or team membership? Reply to hello@themumboss.com and let me know what resonated with you!